Where Science Comes Alive: The Mind Museum and Designing for Emotion

One of the best things I learned since moving back to Manila is The Mind Museum.

The Mind Museum at Taguig. Image via The Mind Museum’s Facebook page

It was a great day to reconnect with the city, and it was an even better surprise when I discover that one of my former capoeira classmates now works there as an exhibit manager.

The building itself is a gorgeous piece of architecture led by Ed Calma (featured in the December 2011 / January 2012 issue of Fast Company). It is a significant addition to the commercial, artistic, and residential landscape of Fort Bonifacio.

There are five galleries in two floors spread over 5,000 square-meters:

  1. The Story of the Universe: Its Beginning and Majesty
  2. The Story of the Earth: Its Story Across the Breadth of Time
  3. The Story of Life: The Exuberant Varieties of Life
  4. The Story of the Atom: The Strange World of the Very Small
  5. The Story of Technology: The Showcase of Human Ingenuity
It’s such a great example of interactivity in a science museum. The major theme is nature in scale. Visitors can go through a human brain, see a skeleton of a T-rex up close, and come across scientific concepts by experiencing them. It has been open since March, but already has gained visits from locals and tourists alike.
Maribel Garcia, curator, emphasized the importance of scientific correctness and emotionally grabbing the viewers—an opinion that   I share, and one that triggered this “science meets art” trajectory in my life.
Visit The Mind Museum site.
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